|
What We Do
High Latitude Consulting
Inc. provides educational and consulting services for companies who want to succeed in
the Internet marketplace by implementing the principles of
Participation Marketing™.
Educational services
include e-learning content development and
face-to-face seminars on Internet marketing and e-business.
See Talks, Papers
& Presentations for more information about the
types of educational seminars.
Consulting services
include business plan writing, product and
concept development, and marketing communications.
Public
Speaking
 William Koty is a frequent guest
speaker on topics related to Internet marketing and
e-commerce.
William Koty is Director,
Applied Degrees, for the
University of British Columbia
Continuing Studies.
See Bill's biography for more
information.
Coming...
"The internet is
transforming the structure of local, national and world business
as it creates new marketplaces for business-to-business and
business-to-consumer commerce.
Participation
Marketing™ provides a conceptual framework for companies
developing products and business strategies for maximizing
Internet opportunities."
|
e-Definitions puts
meaning to all the "e" terminology.
Business Models for
E-Business: A Marketer's Perspective was presented to the University of
California Irvine Extension Certificate in Internet
Marketing class.
E-Business Business Models is an
introductory presentation delivered to the UBC
Certificate in eBusiness.
Speaking
Topics
The following talks are available for delivery at conferences:
-
Participation Marketing:
Integrating Stakeholders into Online Business Models
-
E-Services for E-Education:
Implementing E-Business in Higher Education
-
E-Business for Your Business:
Buy-Side, Sell-Side and Inside
Send
email to William Koty for
more information on speaking opportunities.
Just
for Clay: Here is a conceptual model of a 3-tier e-commerce network.
Point of View
A Whiff of Grape for the
Knowledge Age was
presented to the Whiff of
Grape Club in Vancouver in November 2000. The club's name refers
to Napoleon's dispersal of a Paris mob in 1795 by using the army
to deliver a "whiff of grape-shot." The presentation
introduces the self-serve economy.
Electronic Retailing Market
Opportunities was presented to the Retail Merchants
Association of British Columbia 1999 annual conference. It
provides a quick overview of the size, growth and
characteristics of e-tailing.
Electronic Commerce Markets &
Technologies: The Effect of the Internet on Financial
Transactions: A presentation to the Treasury Management
Association of Canada, March 1999.
E-tailing - Retail Electronic
Commerce - Threat or Opportunity for the Shopping Centre
Industry? A presentation to the BC Shopping Centre
Association, January 1999.
See
Point of View for
additional content. |
